What happens when you change your website domain URL

What happens when you change your website domain URL

There has been times when a client has requested to move their website to a new domain. Last year I had a client who changed their domain from a .com to a .co.uk domain and lost the .com version because it got snapped up when they forgot to renew it. This is an unfortunate situation but it can easily happen. There are people who are quick to snap up old domains, especially .com domains if they expire and don't get renewed on time.

An established domain, especially one that has been around for a few years, can be useful for the person who buys it, even if it's just to take advantage of the traffic that domain can provide. They then put ads on those domains in the hope they will generate some income. My client who has a tiling business and the new domain www.ctshartlepool.co.uk is still having problems getting his new website domain to replace the old one in the search results.

A 301 redirect, which is normally used to automatically send traffic from the old domain to the new one can't be used in this case because the old domain is not under his control.

It's important to remember to always make sure your domain name is renewed in plenty of time, and the best way to do this is to set the domain to 'auto renew' which most domain registrars provide in their control panel.

Hopefully, we can help the client in this case to get his website to rank high in the search results again to replace the poor quality website that has taken it's place. Even though Google is incredibly good at assessing the relevance of websites to provide its users with good search results, it can still get it wrong unless it gets a little help in pointing it in the right direction.

Posted in Domain names.